FAQ

A: No, at this time we are not accepting rush fees on managed services.

A: Allow a minimum of 8 hours between audience creation and campaign launch.

A: CampaignsCampaigns The name or unique identifier assigned to the campaign. can launch on any future date as long as all setup is completed correctly prior to launch.

A: Refer to the IAB New Ad Portfolio guidelines for supported dimensionsDimensions Specific height and width measurements of a creative, measured in pixels.: https://iabtechlab.com/standards/iab-new-ad-portfolio-guidelines/

A: No, Haymarket Media does not facilitate MLR. Creatives must be MLR approved before they are launched via HayloARC.

A: ASAP pacing spends budgetBudget Provides the total spend ceiling as provided by you to the DSP campaign data  — essential to understand pacing and prevent overdelivery. as quickly as possible within the line itemLine Item The foundational execution tier within a campaign hierarchy where specific targeting tactics, pacing, and optimization settings are defined. Operating beneath the campaign level, line items provide the granular control necessary to execute audience-specific strategies and achieve targeted KPIs. flight dates.

A: No, our platform does not support A/B testing.

A: You have the option to export either standard pre-set reports (canned reports) or a custom report.

There are two canned reports available for export:

1. A report focused on campaign performance.
2. A report focused on budget pacing and delivery.

Note that you cannot modify the elements within these canned reports.

For more precise campaign insights, the custom report builder lets you select from over 50 different elements for export.

A: Watch rates are measured by quartiles—tracking if a viewer reached the 25%, 50%, or 75% mark—or by full completion at 100%.

A: Yes, a line item’s impression goal must be 2 billion or below.